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How to Choose the Right Technology Stack for Web App Development?

If you are thinking of developing any digital product like a Mobile App or Web App, most of you usually stuck in some of the challenging questions like which framework to choose? Which would be the best database for the app? What could be the best front-end technology and a lot more? To get out of such thoughts it is important to have a careful thought process and planned choice of the technology stack. Choosing the right tech stack to prevent many startups and small companies in taking the project towards success. To understand the basic requirement for the mobil...

Internet of Things: Its Impact on Businesses

Internet of Things is a technology that allows objects like home appliances, cars and other devices of our daily use to send and receive data via the internet. It is a network of physical internet-connected device that collects and shares data across the network. Have you ever thought what your Apple watch is? It is an IoT device. In the least time, IoT has taken over the world and will not stop growing. The speed at which the IoT is growing is remarkable. It is estimated that by 2020 there will be around

Why Machine Learning is Becoming the Favorite Tool for Designers?

Machine Learning and Artificial Intelligence are the two most trending fields of technology that have secured a place in every industry. Machine Learning is the technology that enables the system or machine to automatically learn from its environment. Like every other industry, Machine Learning has transformed website development and designing with a wide assortment of new tools. In recent years, companies like Google, Amazon, and Apple have made their machine learning tools available for the developers to explore new depths.

Role of Content Writing in Digital Marketing

With the growing use of internet and technology, the dependency of people on the online market has increased. People are spending more time on the internet for buying product and services. Due to the growing demand, content marketing is gaining fame. In fact, it is the most popular word in the online marketing world today. It helps many businesses to expand their reach and to create their unique identity in an online world. It plays a very important role in digital marketing and thus acquires a good position in running an online business. The content marketing del...

5 Important Designing Elements for a Great User Experience

What does website design mean to you? Appealing website pages, impressive graphics, animations, and bright color selection. That's it? Maybe you are missing many things. In fact, Steve Jobs believes- "Design is not just what it looks like and feels like. Design is how it works."  So, website designing is a broad concept that is not only confined to graphics and animations. Why is an impressive website design necessary? Creating a website that can convince customers to stay on your website is not a...

Proven Ways to Reduce Bounce Rate and Increase Conversions

Being the website owner, we all have a clear idea about how important it is to maintain the bounce rate. If the information you provide on your website is credible, you'll automatically face less bounce rate. And for beginners, they might not be aware of what does the term 'bounce rate' mean. Right? So, before we begin further, let's quickly discuss what is bounce rate. After that, we'll dive deeper about the methods which can help us to reduce bounce rate quickly. Without wasting any more time, let's ge...

Top Reasons of Why To Keep Your Website Fresh

How old is your website? Have you not updated it since it became live? Does it still have old design and content in it? Stale content, outdated technology, and corny design can divert your customers to new and alluring website designs. It is essential to keep your website loaded with updated information, fast speed, and other important features. Reviving your website helps you in earning new visitors and keeps you up with the latest technical standards, like fast loading pages and mobile-friendly design thus enhancing the overall performance. This helps in grabbin...

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