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digital-marketing



Top SEO Hacks to Make Sure Your Website is Found Easily on Google

Top SEO Hacks to Make Sure Your Website is Found Easily on Google

There is no denying that Search Engine Optimization, commonly alluded to as SEO, is a key skill to learn if you need to expand your business' chances of being discovered online by potential customers. The higher your business ranks for keywords in your industry, the more customers will discover your product. Indeed, more than 70% of traffic for a keyword is generated through the top 5 SEO results. While you could hire a digital marketing expert to help you, there are some exceptionally simple things you can do to enhan...

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Consequences of Not Doing SEO for Your eCommerce Website

Consequences of Not Doing SEO for Your eCommerce Website

The difficulties of eCommerce selling are different from those of the traditional in-store selling. The reason is that it depends only on online channels for reaching the potential customers and driving them to convert. Hence, this business vertical needs to depend on digital marketing to broaden its scope. A typical digital marketing strategy contains a blend of strategies, for example, Search Engine Optimization, Social Media Marketing, Pay Per Click, Email Marketing, and Content Marketing.

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Google's New Update on Broad Core Algorithm and Its Effects on Your SEO!

Google's New Update on Broad Core Algorithm and Its Effects on Your SEO!

Google regularly updates its algorithm to make sure no one is taking a wrong step and everyone is getting a chance to recover. Recently it had a major update of broad core algorithm causing tremors for webmasters and SEOs. Many were happy to see that traffic on their website jumped up to 200% whereas many reported on losing website traffic to the competition. This initiated a massive discussion on multiple popular SEO forums and social groups. One such discussion is given below:

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Boost Your Conversion Rates With These Push Notifications Rules

Boost Your Conversion Rates With These Push Notifications Rules

Online business advertisers always must be exceptionally cautious of the design and the language of the message they need to put over. If marketers disregard this vital aspect, they neglect to speak with the audience as they lose attention. As time evolved from analog clocks to smartwatches, people moved from desktop to mobile browsing. Taking a look at the current increment in mobile internet use, push notifications are urgent for conveying valuable information to your audience.

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