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Digital Marketing: Era of Leading Successful Businesses

Digital Marketing: Era of Leading Successful Businesses

The world today has totally under controlled of digitalization. Isn't it? However, the business and marketing world is also not stepping behind it. The era of business and marketing has totally evolved due to the introduction of digital marketing. Today, marketing is just not limited to selling and buying, but has reached far beyond it. The message that marketers and business people used to convey to the masses has taken a drastic change to digitalization over the conventional methods. Yes, Digital Marketing! The broad...

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Industrial Internet of Things (IIoT): The Future of The IT Industry

Industrial Internet of Things (IIoT): The Future of The IT Industry

What Is the Industrial Internet of Things? There is hardly any person related to the world of technology who hasn't heard about the Internet of things. The technology is making a great buzz in the industry. When the capabilities of IoT are implemented in the industry, it becomes industrial IoT. This technology is the combination of various technologies like Big Data, Machine Learning, and Automation which have been dwelling in the industry for a long time. Industrial IoT facilitates a better work environment in the en...

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Common Web Development Mistakes and the Ways to Avoid!!!

Common Web Development Mistakes and the Ways to Avoid!!!

Since the introduction of the World Wide Web in 1990, the web development domain has evolved dynamically from webpages to web applications. Now the websites do not contain static content instead are enriched with the dynamic features. All these increase user engagements thus make them easier to make the effective use of the website for their day to day activities like groceries, banking, paying taxes, etc. But while using a website we often forget that all these features are being crea...

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Internet of Things: A Quick Glance on Its Advantages and Disadvantages

Internet of Things: A Quick Glance on Its Advantages and Disadvantages

Internet of Things of IoT is a new entry in the world of technology that is meant to make life more happy and peaceful. In layman term it is the extension of existing connections between human beings and technology thus helps in building a better digital connection. IoT helps in measuring and report data and is even used to measure the effectiveness of those data. Internet of Things is a hot topic these days. It refers to a virtual internet connection from things, processes, people and...

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Questions You Must Ask Before Hiring a Web Designing Company

Questions You Must Ask Before Hiring a Web Designing Company

The website is an integral part of your brand and thus it is very important to focus on its design and layout. Since every business is approaching towards creating an online presence and so the number of website design companies have increased tremendously. Every company claims their work to be the best and thus it is quite difficult for businesses to pick the right company for your business. To make the best choice it is good to follow the right step and interview various companies just like you interview candidates for yo...

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What Is The Role of Digital Marketing For Effective Business Growth?

What Is The Role of Digital Marketing For Effective Business Growth?

We have witnessed a digital revolution in the recent era. From the daily mundane needs to every advance requirement, we look up to digital solutions. With digital advancement firming its roots in our society, organizations have started to rely upon digital marketing strategies greatly. It is no hidden fact that digital marketing has gained much popularity in the industry and has become an integral part of the business. As we all know the best platform to reach the maximum audience is the digital platform, therefore, this technologically evolved form of mark...

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What Is The Role Of User Research In Developing A Successful Mobile App?

What Is The Role Of User Research In Developing A Successful Mobile App?

We have witnessed a tremendous rise in the mobile app development industry in recent years. The users are inclining more towards mobile apps than web applications. The mobile app market is expanding at a rapid pace, generating new opportunities for the newcomers. But what is often slipped out of attention is the increasing competition in the field. A huge number of apps are developed and launched almost every day, but only a few gain success in the long term. The reason for the failure of so many mobile apps is that their development lacked proper user research. App owners often i...

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Why Continuous Testing is the Best Thing in Digital Transformation?

Why Continuous Testing is the Best Thing in Digital Transformation?

Human beings have undergone the continuous evolution since their existence on the planet earth. With the journey from the primitive time to the latest digital age, evolution has brought many big transformations in the way of living. Men always remain curious and their curiosity led them to do many experiments, trial and error process, making continuous improvement and integration to make their life simpler. The extent to which we have acquired is beyond our thoughts even a decade before. In today's world, all human bein...

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