Cooking a decent meal for your family and friends is a passion for many people. For some, it is an art, while for others, it is simply a daily routine. Well, not everyone can turn simple food into mesmerizing ones.
Remember during the initial days of the pandemic how everyone turned into a master chef. Plenty of food pictures were shared in family groups and chats, showing their hidden skills.
There were days when moms had recipe books that helped them in the kitchen chores, but recipes were limited. Cooking mobile app development is something that comes to the rescue.
Foodies find it more comfortable and turn out to these applications to find a variety of food recipes. The app offers you a step-by-step detail of all the homemade meal recipes or chef specials on the weekends to fulfill all your cravings.
The application has a plethora of benefits and great features that make it popular. The article shares all the details, market insights, and the process of creating a recipe mobile application, so here we go!
Benefits of Cooking Recipe App Development
There is an increasing demand for these applications globally. With digitalization, users are turning to these applications. You can find out different kinds of food variety and cuisines.
Let us throw some light on the benefits of cooking apps and why they are so popular:
1. Culinary experimentation
The modern generation does not prefer eating the same meal as a part of their routine. They love to spend some quality time cooking and experimenting. Making new and unfamiliar dishes is generally preferred. With the cooking recipe mobile apps, you can enjoy doing different experiments with culinary.
2. More communication
The app acts as a medium that helps you find similar people of your kind and communicate with them. You can make friends, share different recipes and whatnot.
3. The popularity of the on-demand model
Everyone is busy and always in a rush. No one has time to find the recipe books and search for the dishes. Thanks to on-demand services that help to order any service and get the work done in minutes. Whether it is an Uber booking app or a cooking recipe, you can find all the dishes without spending more time.
Why invest in Recipe App development?
- As per research, more than 23 million people in the USA, Canada, India, and Australia searched for food recipes and cooking apps.
- As per a survey, around 400 crores of people were locked into their homes during the pandemic. So as there were no outside activities, people started enjoying cooking healthy and tasty dishes.
- Around 60% of the 25-34 year of age group move to the kitchen with a smartphone in their hand to check for different recipes.
- The stats indicate that there is no stopping in the cooking industry. In 2019, the total app revenue was around $461.7 billion and will reach $935.2 billion in 2023.
- As of March 2020, the cooking website thekitchn.com had accumulated 40.8 million global visits and 27.5 million unique visitors. Here are the stats.
Monetization strategies of Recipe Mobile App
Now, if you have decided to develop an app for business, you must know the ways that help you earn via the app. Here are the popular monetization strategies:
You can offer a subscription that allows the users to have access to new features or content for a certain period. These features are only available for the users who take the subscriptions.
2. In-app advertisement
Advertising in the digital world is the most crucial aspect of the business. While using your platform, you can allow your affiliate's products and services to display their products by giving them space.
If the users have access to your free app, you can offer them a paid version, download it and enjoy some extra features.
If your app becomes a hit in the market, you can consider, and approach a sponsor, offer them to design your app and match the brand. You can charge a monthly sponsor fee for the same.
How does a Recipe App Work?
Recipe app offers users all the essential details they require to make cooking easier for them. Here is a glance at all the phases and how it works:
1. Spark Phase
Do not forget to include a unique and attractive picture of the recipe, a tempting headline, and of course alluring story.
2. Preparation Phase
It is time for the recipe preparation. You need to follow all the directions, ingredients and guide audiences with the entire process.
3. Cooking Phase
The most preferred medium is via videos, which is one of the ultimate choices. It gives a clear direction to the users, and they prefer it more than reading.
4. Shopping Phase
You can plan a meal, create a shopping list, shop, and deliver.
Features required in a Recipe Mobile App
Investing in a cooking recipe app is a great idea for businesses and startups. But you need to ensure that you integrate all the essential features in a recipe mobile app. Let's discuss all of them in detail:
As soon as the user downloads the app, they land on the registration page. The signup for the users must be simple and easy. The users can log in via their email, contact number, and social media accounts. It offers ease to the users, and they tend to stay.
Once the user registers, they can create their profiles by simply adding the information.
3. Search and Advanced Search
The users can directly search for the recipes. Using advanced filter options, they can narrow down the search and look for recipes as per their niche.
4. Recipe List
It is a list where users can choose from thousands of recipes, cuisines, and more.
5. Nutritional Facts
People are nowadays more health-conscious. They watch out for the recipes with the nutritional information, especially the calories.
6. Video Tutorials
Rather than reading the content, people look out for videos. So, offering multiple videos to the users offer visual content to them, and there is more retention.
Recipes must have alluring images for people to look at the dishes and try them themselves.
8. Save Recipes
Give users the option to save their recipes to try at any time or to make the same meal again.
9. Social Sharing
Integrating a social button helps increase user engagement, and more people will download the app.
10. Rating And Reviews
It allows the users to add feedback to the recipes they tried making and share their experiences. It would help increase engagement.
11. Add Recipe
This feature will allow users to add their recipes online to share with others.
12. Manage Payment
Users get an in-app payment option that helps them make the payment instantly and is more secure. They can pay their monthly subscriptions, purchase items, and other things on the app store.
For the Admin
Admin can manage their profiles just like the users, with their credentials. They can manage their profile, manage users, different cuisines, recipes.
2. Manage Subscription
It allows the admin to manage the subscription packages the user chooses.
3. View Reviews And Earnings
Admin can read reviews written by users and check on the monthly earnings of the app.
4. Content Management
Admin can review and update the content on the app.
5. Push Notification
Admin can send out notifications and alerts to individual users about new recipes, discounts, and coupons.
Cost to create a Food Recipe App
Well, there is no fixed cost for developing a cooking recipe app. It depends on several factors and that include:
1. Features and Functionalities
2. App Complexity
3. Country of origin
4. UI/UX design
It is time to enter the market with a cooking application that helps users make their lives easier.
At OZVID, we provide mobile and web app development solutions customized as per the user's needs. We have a dedicated team that can help you in generating profits and deliver future-ready and scalable solutions.